Monday, May 2, 2005

The online ad attack: "Online advertising is becoming a serious rival to the traditional sort. Google's new advertising service could make the internet an even more valuable marketing medium.

"This year the combined advertising revenues of Google and Yahoo! will rival the combined prime-time ad revenues of America's three big television networks, ABC, CBS and NBC, predicts Advertising Age. It will, says the trade magazine, represent a 'watershed moment' in the evolution of the internet as an advertising medium."

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